It’s the week before Christmas and sitting on the shelf is Santa’s little helper — a mischievous elf! “Elf On The Shelf” is a holiday staple helping Santa Claus keep track of those on the naughty and nice lists. Now, the beloved holiday character is turning 20 years old. ABC News’ Will Ganss sat down with the co-creators, twin sisters who founded the business with their mom. | ABC News Live

Melissa McCarthy goes full telenovela in e.l.f. Cosmetics’ Super Bowl ad 💄📺 Inspired by classic melodrama, the ad continues the brand’s Descubre e.l.f.ecto series, with McCarthy starring alongside Nicholas Gonzalez and telenovela icon Itatí Cantoral. In the spot, “Melisa” wakes up in a hospital bed after a car accident, with just one day to learn Spanish before “the big show” - aka @badbunnypr headlining the Super Bowl LX Halftime Show 🎤🏈 The miracle cure? e.l.f.’s bestselling Glow Reviver L