Strategus, a leader in programmatic advertising and managed services, today announced the launch of Blueprint™, a new planning and intelligence offering designed to help advertisers make more informed ...
Podcast advertising’s biggest assumptions didn’t hold up in Magellan AI’s Q1 2026 benchmark report: host-read copy beat slicker produced and programmatic buys, and smaller, long-tail shows retained ...
Google has integrated sponsored content into its conversational search experience: Explore the 5 new ad formats live in AI ...
The IAB Tech Lab is standardizing programmatic signals for new video ad formats. And brands are eager to add pause ads to ...
The 2024 Olympics proved live sports could be transacted programmatically. The 2026 World Cup tests whether that spend holds ...
Dina Demarest on MSN
Architecting a unified storage platform for modern programmatic advertising workloads
Digital advertising depends on operating at an extraordinary pace. In every moment, countless auctions are executed, ...
Dina Demarest on MSN
Resilient and Scalable Data Storage for AdTech: Building a Unified Storage Layer for Storing Ad Tech Transactions
The AdTech world thrives on speed. Every second, billions of ad transactions take place where bids are placed, impressions ...
The AI industry backed ads promote Donald Trump’s endorsement of Byron Donalds for governor, but don’t mention AI or data ...
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