Kid-tested video games: 5 titles that appeal to the youngest of players

I started playing video games when I was 4, and my son recently reached the same age. I’ve been trying to introduce him to ...
Smithsonian Magazine

The Never-Ending Race to Build the World’s Tallest Structure

Ever since humans began building, they’ve been building up. Throughout the millennia, our constructions have reached higher and higher into the sky, spurred by various motivations: religion, democracy ...
Smithsonian Magazine

The Precarious History of New York’s Iconic Chrysler Building

Architect William Van Alen’s plans for the building’s formidable steel helmet grew taller and more ambitious over time. NYPL On a mild October day in 1929, the architect William Van Alen watched from ...
Harvard Business Review

How Brand Building and Performance Marketing Can Work Together

With the right metrics, you can increase the return on both. by Jim Stengel, Cait Lamberton and Ken Favaro Over the past 20 years, performance marketing has become the dominant approach companies use ...