A long time ago, in 2004, the Federal Communications Commission laid down a rule designed to prevent a monopoly: No one company could broadcast to more than 39 percent of all the TV households in the ...

Cardinals President Bill DeWitt III didn’t feel the need to use industry jargon to sugarcoat what has been on his mind when asked during a panel Tuesday morning at the SBJ National Sports Forum about ...

Many of us have been waiting many, many years for advertisers and agencies to view streaming and linear TV channels as a holistic premium video world, where planning, buying, selling and measurement ...

Analog-to-digital conversion methods abound, but we are going to take a look at a particular approach as shown in Figure 1. Figure 1 An analog-to-digital converter where an analog input signal is ...

NEW YORK—ITN and the sell-side advertising company Magnite have announced the launch of what they are billing as the industry's first Local Linear TV Private Marketplace. The launch follows an earlier ...

Linear, an enterprise software maker that competes with many of Atlassian’s products, on Tuesday announced that it raised $82 million in a Series C funding round led by Accel. The round, which also ...

SAN FRANCISCO, June 10 (Reuters) - Enterprise software maker Linear has raised an $82 million Series C funding round valuing the startup at $1.25 billion, the company said on Tuesday. Venture capital ...

Ad agency holding companies are ruthless at prioritization. These massive organizations command so much of the world’s advertising budgets that they need to put resources behind the biggest markets ...

The two companies are billing it as a “first” for the U.S. market; Fox-owned stations have successfully tested the solution When you purchase through links on our site, we may earn an affiliate ...

NEW YORK, May 8, 2025 /PRNewswire/ -- ITN, the leader in automated activation technology for local TV, and Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today ...