Comcast's cable-box data edge could power profitable, targeted streaming ads despite rising risks.

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Learn how ISPs use deep packet inspection to throttle streaming traffic and how VPN encryption helps reduce selective traffic ...

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The use of credit and debit card transaction data to Comcast's Outcomes+ platform will help advertisers find new prospects and prove campaign effectiveness When you purchase through links on our site, ...

NBCUniversal is eyeing opportunities in digital gaming and new entertainment franchises as the company weighs options ​for ...

With media megamergers, acquisitions and spin-offs left and right, the pace of change in the media landscape is difficult to ...

Roger Altman, Evercore founder and senior chairman, joins ‘Squawk Box’ to discuss the latest market trends, his views on Fed ...

Rich Greenfield, LightShed Partners co-founder, joins ‘Squawk Box’ to discuss Comcast, as the company announced that it will ...

Fox Corp. has agreed to buy the streaming pioneer Roku in a cash-and-stock deal valued at approximately $22 billion, including debt. Roku will continue to be run as an open, partner-friendly platform, ...

Raymond James lowered the price target on Disney to $111 from $119, although keeping an ‘Outperform’ rating on the shares.

Xumo, the streaming platform joint venture between Comcast and Charter, today announced expanded integrations with Gracenote and IRIS.TV. The new capabilities give advertisers access to distinct ...