A group of media psychologists at the University of Cologne, led by Professor Dr. Kai Kaspar has examined the effects of presenting environmental protection documentaries by way of 360° virtual ...

The best video games carry a feeling of immersion, as though players are being actively transported into the world of the game. Virtual reality takes that immersion to the next level. Players truly ...

You look down, and something feels wrong. The hands in front of you are not the ones you are used to, and when you catch your reflection, it is a different face that meets your gaze—one capable of ...

Imagine stepping into your dream home before it is even built. Virtual reality (VR) technologies are revolutionizing architecture by allowing clients to walk through their future spaces, change ...

Since time immemorial, innovation has remained the pillar of the sports industry. Enhancing performance, captivating spectators, and improving accessibility are some of the ways in which this industry ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

For bringing truly immersive sports and entertainment to venues around the country Cosm operates immersive “shared reality” venues that, thanks to 87-foot diameters, 12K+ resolution LED domes, and ...