NEW YORK, June 16, 2026--(BUSINESS WIRE)--Big Happy, the creative-first, performance-powered adtech platform, today announced the launch of Dynamic Creative Optimization (DCO) capabilities for 3D ...

Big Happy, the creative-first, performance-powered adtech platform, today announced the launch of Dynamic Creative Optimization (DCO) capabilities for 3D digital-out-of-home (DOOH) advertising. The ...

More channels, more AI, and more data create new opportunities and challenges. Learn how to build a marketing ecosystem that ...

Grounded in the rigorous strategic framework of the National Sugar Master Plan (NSMP) 2.0, the National Sugar Development ...

For the first time, Omnicom can compare ad frequency and performance across streamers, which typically keep exposure data locked in their walled gardens.

Perion’s Todd Cohen breaks down seven structural failure points in CTV buying today, from app quality and reporting latency ...

The current conversation around AI in marketing is largely centered on productivity. Organizations are measuring content ...

Model collapse AI training data risk grows as Meta’s Brand Memory ad tools flood the open web with synthetic content, ...

Integration activates HorizonOS’ Blu audiences inside Smartly's creative and campaign workflows across social, CTV, and GoogleNEW YORK--(BUSINESS WIRE)--#adtech--Smartly, the AI-powered advertising ...

The global fashion landscape is undergoing a profound transformation, moving away from simple cost-driven production toward a model defined by precision, agility, and uncompromising quality. At the ...

“It shouldn’t be understated how badly broken the social ecosystem is in gaming.” ...

Join us for a live discussion from Cannes featuring Digitas CEO Amy Lanzi as she explores the impact of AI, content creators, and Meta on the future of online advertising.