Six uncomfortable truths from a panel that tried to answer that question. Today I’m publishing a new word: megacombo. I ...
Last year WPP won Creative Company of the Year at Cannes Lions - and the organisers promptly retired the award as it seemed ...
As the England team progresses painfully through the World Cup tournament, Marmite has launched a range of special edition ...
As we gear up for the Friday night finale, the UK looks to be having a good year, with a third Grand Prix secured on day 4 ...
Following on from my last post about Xerox’s aversion to monkeys.. I offer this gem for your delectation and edification. It ...
Strawberries and cream. Players in white. Well-dressed fans in linen and panama hats. It looks effortless, but Wimbledon's elegance is the product of ruthlessly deliberate commercial engineering. Over ...
Whoop is a health-tracker that’s focused on longevity, so who better to sell the brand than Cristiano Ronaldo? At the age of 41, the Portuguese footballing legend has just scored his first ever goal ...
WPP is launching its new Enterprise Solutions suite, one of the pillars of Cindy Rose's new WPP. At least that's what we think it is. One thing we're learning about techies is that they protect their ...
I've spent most of my career in media and comms planning, but the work I've always been drawn to sits where brands contribute ...
You can’t buy taste. In fact, the more money people have, the more detached they become from the entire concept of taste, as ...
Any business handling millions, sometimes billions, of other people's money on ultra-tight margins is open to fraud, indeed ...
The importance of investing in journalism, and thereby helping to support democracy the world over, isn’t a subject that ...
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