From competitive advantage to expanding overall marketing support or rolling out new product launches, many businesses have looked to brand licensing to extend their overall influence. While there are ...

In a conference call on Wednesday, the Redmond, Wash.-based software giant kicked off the effort by announcing royalty-bearing licensing programs for its Windows FAT file system and ClearType ...

The New School’s trademarks include the logos and wordmarks presented in The New School’s Brand Guidelines and Gnarls the Narwhal Guidelines. Follow these guidelines to ensure proper use of the ...

Snipple Originals has launched 360-degree licensing programs for its animated series The Woohoos! and The Singalings. Brands With Influence has been appointed to manage the worldwide licensing and ...

The New School’s Office of University Trademarks was formed to protect and license the university’s marks around the world. Those who wish to use the university’s identifying trademarks on commercial ...

LONDON, UK—V-Nova has announced the availability of two licensing programs for MPEG-5 LCEVC, the MPEG and ISO-standardized video enhancement technology that improves compression efficiency and ...

DALLAS--(BUSINESS WIRE)--Avanci, a leader in simplifying the sharing of advanced technologies in the connected vehicle sector, has launched Avanci Aftermarket, a dedicated patent licensing program for ...