The yellow M&M character was found to be representative of a specific “less healthy” product, and therefore in breach of ...
Smaller, less healthy food (LHF) brands should not fear the forthcoming legislation that will restrict when and where they advertise. Rather than weakening performance, compliant ads can increase ...
The conversation around less healthy food (LHF) advertising is shifting from simple compliance to real responsibility. Rather than seeing upcoming restrictions as a setback, the industry is embracing ...
Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. As LHF regulation comes into force, we sat down with James Saker, head of digital & growth ...
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