The second quarter of 2026 has been dominated by FIFA World Cup ads but as Sarah Walsh, head of strategy, and Harry Hughes, ...
An unnecessarily serious review of the best ads around the 2026 World Cup, including campaigns by Adidas, Nike and Burberry, as picked by amateur footballer and professional creative Harriet ...
It’s time for kick-off. After years of anticipation for what has been billed the biggest World Cup ever, the 2026 tournament hosted by the U.S., Canada, and Mexico is here. Not only is this year’s ...
With the 2026 FIFA Men's World Cup held in Canada, Mexico and the United States in full swing, brands have been making the most of the global event to get their products across to football fans ...
Hosted on MSN
What actually makes a great World Cup ad?
We sat down with our colleagues, from different backgrounds and with different relationships with football to review the biggest World Cup campaigns. What started as a creative review turned into ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results